The Cheese Bread Bakery ( 2020 )

Project Brief

The Cheese Bread Bakery is a Mobile web app designed to streamline the food ordering and tracking experience. The app allows users to discover ongoing sales promotions, share community feedback, and access introductory baking guides tailored for new customers.

I worked with 1 UX researcher delivered the design in 1 month.

The Cheese Bread Bakery is a Mobile web app designed to streamline the food ordering and tracking experience. The app allows users to discover ongoing sales promotions, share community feedback, and access introductory baking guides tailored for new customers.

I worked with 1 UX researcher delivered the design in 1 month.

Business Goals

The Cheese Bread Bakery is a family-owned small business based in Baton Rouge, LA, they plans to expand its market to a wider audience during the pandemic. The business needs to enhance discoverability and accessibility. Bring an easy and convenient digital user experience through mobile for their consumers.

The Cheese Bread Bakery is a family-owned small business based in Baton Rouge, LA, they plans to expand its market to a wider audience during the pandemic. The business needs to enhance discoverability and accessibility. Bring an easy and convenient digital user experience through mobile for their consumers.

Challenges

They are operating its business on Facebook. Customers can only place an order through message to deliver without digital payment options. Sometimes, customers are busy at work and miss the time to meet them at delivery or have no cash to pay the order.

They are operating its business on Facebook. Customers can only place an order through message to deliver without digital payment options. Sometimes, customers are busy at work and miss the time to meet them at delivery or have no cash to pay the order.

Outcomes & Impacts

22%

increase in order completion rates within the first three months

18%

enhanced customer retention rate through sales promotions

Client

Solutions

Design Process

Information Architecture

With the "Order" as the main touchpoints, I conducted the app's architecture based on the two main use scenarios:

  • 'I want to place an order for delivery or pick up.'

  • 'I need more payment options.'

Wireframes

In the initial step, multiple ideas are generated. Starting from sketches that can help me focus on the task flows along with the notes to consider what functions are needed or what elements are missing.

Layout & Style Guide

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Let's chat.

Feel free to reach out for collaborations or just a friendly

Let's chat.

Feel free to reach out for collaborations

or just a friendly

Let's chat.

Feel free to reach out for collaborations or just a friendly